Bread is more than just flour, water and salt. It is a staple of life for many cultures. Continuing the tradition of providing wholesome goodness for all, Massimo now offers a variety of bread - Sandwich Loaf, Sandwich Loaf with Wheat Germ, 100% Whole Wheat Loaf, Fine Whole Wheat, Seeded Multigrain with Barley and Ricco Chocolato.

Sometimes we throw a little bit of fun in our passion for baking. You can get this from our Massimo Duetto, cream rolls with a choice of blueberry and cream, coffee and cream or strawberry and cream filling and Massimo Favorito, which are cream rolls with either chocolate or corn filling - all of which are temptingly delicious as a snack for in-between meals.

Massimo Chiffon in a Cup available in Classic, Mocha, Pandan Coconut and Cheese flavour, is so soft and fluffy in texture, nutritious and delicious. Baked with love, it's good to the very last bite.

BLUE KEY carries a wide range of 1kg packaged flour, consisting of Superfine Superwhite Flour, Self-Raising Flour and Pau Flour.

Superfine Superwhite Flour is a multi-purpose flour commonly used to make cookies and noodles. BLUE KEY has also developed variants namely Pau Flour, which is specialised in pau-making, and the premium quality Self-Raising Flour, which is perfect for cake-baking as it enhances the texture and volume in the baked goods.

A high quality flour specially blended and enriched with iron & vitamins to enhance its nutritional values, Anchor flour is packed in 1kg PE bag for the convenience of its users.

It is not only ideal for making most home-made products like “pan mee”, cookies, “kuih-muih”, pancakes, donuts, cakes, pau and many others, the flour can also be used to make batter for frying purposes.

Known by local consumers as ‘Pemeringkatan 2 kali’, Seri Murni is the only DOUBLE FRACTIONATED SUPER OLEIN available for retailing as household cooking oil. On the promise of ‘Sungguh Suci, Sungguh Murni’, Seri Murni gives you the Purest and Natural oil without any additives. The oil is also rich in natural vitamin E and is cholesterol free.

PET Bottle Size Available: 500g, 1kg, 2kg, 3kg & 5kg

Seri Murni offers a range of farm fresh eggs, serving as crucial ingredients for chefs and home cooks to whip up Malaysian daily favourites.

Available in large, medium and small sizes to cater to different needs, Seri Murni’s premium Chicken Eggs are harvested fresh from our Layer Farms, stretched across 222 hectares of land in Perak.

The result is healthy and well-fed Malaysian hens, reared in isolation – producing better quality chicken eggs.

Muhibah is a renowned and reliable brand in East Malaysia, recognized for its enriched composition featuring essential vitamins B1, B2, Niasin, and Iron. Its special formulation makes it ideal for a wide range of purposes, including baking biscuits, cakes, doughnuts, pastries, puffs, and even thickening soups, offering a multitude of possibilities in your culinary endeavors.

Blue Key, a well-established and trusted brand known in the market. This multipurpose flour is added with iron and folic acid, making it the ideal choice for a wide range of culinary applications. Specifically formulated for crafting cakes, biscuits, kuih-muih, and for thickening soups and sauces. Blue Key flour is your versatile kitchen companion for all your household cooking needs.

Kaya is a creamy coconut jam that is essential to a traditional Malaysian breakfast and Toast Mate captures this essence perfectly. Enjoy authentic, luscious, and fragrant flavours with two classic varieties: Traditional Kaya and Pandan Kaya.

Made with real coconut milk and without additives like artificial colourings, flavours, and preservatives, these spreads deliver a rich and natural taste. Toast Mate offers you a delicious start to your day especially when paired with Massimo breads.